Land Your First Job in Pro Sports With a Step-By-Step Game Plan

Path to the Pros is a self-paced, action-driven program that gives you the playbook to stand out and land your first job in sports. Taught by David Cohen, a 17-year NBA and NHL veteran.

Founding Member Early Access: $48 (Regular price: $97)

Start Path to the Pros for $48

Why Learn from David?

Because I’ve been on the inside of the hiring process, and I know what separates the candidates who get callbacks from the ones who get skipped.
17 years in the professional sports, including 16 seasons with the Boston Celtics.
Led teams across ticket sales, premium hospitality, and member experience & retention.
Reviewed thousands of entry-level applications, and hired and developed early-career staff into full-time roles.

What Path to the Pros Gives You?

7-self paced online modules* giving you a clear, step-by-step roadmap to land your first job in sports business, even if you don’t have experience yet.
Templates, scripts, and examples for outreach, networking, LinkedIn, and interviews, so you never wonder what to say.
Weekly live Q&A sessions so you can get real time guidance and feedback.
Lifetime access at the Founding Member price of for $48 (regular price: $97).

*Get immediate access to Mods 0-2. Lessons from Mods 3-7 are in post-production and will be released weekly.

Here's What You'll Learn In This Course

Module 0 (Intro): Welcome & How to Get the Most Out of Path to the Pros

Kick off with clarity and a plan. You’ll learn how the course works, how to use the tools and weekly coaching, and the 5 key principles that help candidates gain traction—both breaking in and standing out early once they’re in the door.

Get oriented fast: how Path to the Pros works, how to use the action items, and how to turn this course into a weekly system (not just content).
The 5 keys that drive results: the core principles you’ll lean on throughout the program—so you focus on what actually moves the needle.
Set expectations and build momentum: what progress really looks like in sports, and how to stay confident and consistent as you pursue your first role.

Module 1: Find Your Fit — Career Paths, Reality Check, and Your Best Way In

Get clear on the career paths available in sports and choose a direction that actually fits you. You’ll research real job descriptions, understand what it truly takes to break in, and set expectations around lifestyle, pay, and growth path—so you can move forward with confidence.

Choose your lane: identify the sports career paths that best match your strengths, interests, and personality.
Validate it through real job research: use a simple process to analyze entry-level roles and the long-term career ladder before you commit OR analyze entry-level roles and the long-term ladder before you commit.
Get the reality + the edge: real NBA/NHL stories and honest guidance on what separates candidates who gain traction—and how to put yourself in the best position to get hired.

Module 2: Build an Interview-Ready Application (Resume, ATS + Outreach)

Build a clean, ATS-friendly resume that actually gets read—then learn how to tailor it fast for any role using AI. You’ll leave with a repeatable system: base resume → tailor → apply → follow up. You’ll also learn when cover letters matter (and how to write one quickly), plus a simple outreach approach that helps you get noticed after you apply.

Build your base resume: a clean, professional, ATS-friendly foundation—plus formatting rules, bullet frameworks, and a resume template you can use immediately.
Tailor in minutes (without rewriting from scratch): learn how ATS works, how to pull the right keywords, and how to use ChatGPT prompts to customize your summary, bullets, and skills for each job.
Apply like a pro, not like everyone else: write strong cover letters faster (when they’re worth it), and use a simple outreach/follow-up approach to get on the hiring manager’s radar after you submit.

Module 3: Build a Personal Brand That Gets Noticed (LinkedIn + Online Presence)

Your personal brand is your reputation—and in sports, perception matters. In this module, you’ll get clear on what you want to be known for, build a professional online presence with purpose, and optimize your LinkedIn profile step-by-step so you make a strong first impression and attract the right attention.

Define what you want to be known for: clarify your goal, strengths, and audience—then turn it into a simple personal brand positioning statement you can use across LinkedIn, networking, and interviews.
Build an online presence with purpose: learn where to show up, what to post, and how to engage in a way that reinforces your reputation and makes you more familiar to the right people in the industry. learn where to show up, what to post, and how to engage so you become familiar to the right people.
LinkedIn makeover (live walkthrough): optimize every key section—photo, banner, headline, summary/About, Experience, skills, and social proof—using practical frameworks and prompts so your profile supports your applications and makes it easier for recruiters and hiring managers to evaluate you.

Module 4: Build Momentum — Experience, Networking, and a Weekly Job-Search System

Breaking into sports isn’t just about applying—it’s about being seen, trusted, and remembered. In this module, you’ll learn how to gain the right experience (even if you’re starting from scratch), build relationships the right way (online and in-person), and use a simple tracker + weekly routine so opportunities don’t slip through the cracks.

Build relevant experience (starting now): learn exactly where to look—on-campus roles, game-day jobs, volunteering, and internships—and how to choose experiences that actually strengthen your resume and direction.
Network with confidence (online + in-person): learn what to say, who to reach out to, and how to follow up on LinkedIn, in coffee chats, and at career fairs—so you can start turning new contacts into real relationships.
Run a repeatable weekly system: use the Opportunity Pipeline + Job Search Tracker to track applications, outreach, and follow-ups—so you generate more conversations and interviews without letting opportunities slip.

Module 5: Interview Prep System — Research, Answers, and Confidence

Interviews reward preparation—but many candidates don’t have a repeatable process. This module gives you an interview prep system you can run every time: what to research, what to say, and how to deliver your story with confidence—so you walk in calm, clear, and ready to stand out.

A repeatable pre-interview prep plan: exactly what to research (team, role, interviewer) and how to connect your experience to the role so your answers feel specific and memorable—not generic.
Your answer bank—prepared in advance: craft a confident 30-second intro and 4–5 versatile stories you can adapt to behavioral questions (“tell me about a time…”) so you can answer clearly, even under pressure.
Stand-out tactics (without trying too hard): how to communicate your value clearly, handle nerves in the moment, and close strong at the end of the interview.

Module 6: Interview Mastery — Panels, Follow-Up, and Closing the Deal

This module is about the moments that decide the outcome. You’ll learn what to avoid, how to stand out in panel interviews, how to follow up like a pro, and how to evaluate an offer with clarity—plus practice interviews to sharpen your delivery before the real thing.

Win the moments that matter: what to avoid and the subtle mistakes that quietly take candidates out of the running.
Stand out in panel interviews: exactly how to contribute, differentiate, and be remembered when you’re competing head-to-head.
Close strong: follow-up messages that keep you top of mind, how to handle rejection professionally, and the questions to ask when evaluating an offer.

Module 7: Build Career Momentum — Your First 90 Days to Promotion

Getting hired is step one. This module shows you how to stand out fast in your internship or first job, build the relationships that accelerate your career, develop the soft skills that matter most, and position yourself for growth—plus a bonus video on smart money frameworks for early-career professionals.

Win your first 90 days: how to show value quickly, build trust, and earn a reputation that opens doors and makes people want to keep you.
Build advocates (not just contacts): how to strengthen relationships, find mentors, and navigate the people side of sports with confidence.
Position yourself for growth: the soft skills and habits that matter most and lead to bigger responsibility, promotions, and better opportunities.
Bonus video: Financial frameworks to protect your future self and build long-term stability—even on an entry-level salary.

Get Lifetime Access for Only $48

What's Included In The Program

7 Self-Paced Modules

Short, focused lessons you can complete at your own pace—built around action items so you always know what to do next.

Action Items + Checkpoints

Module-by-module action steps (and knowledge checks where relevant) to keep you moving forward.

Downloadable Tools & Templates

Job-Search Tracker + Opportunity Pipeline
Resume + cover letter templates
Outreach + networking scripts
LinkedIn prompts + optimization guides

Weekly Live Q&A Calls

Get real-time coaching, feedback, and answers as you work the program.

Private Community Access

A members-only space to ask questions, share wins, and stay accountable with other students.

Lifetime Access & Future Updates

As I add new lessons, resources, examples, and guest interviews, you get them all — at no extra cost.

Get Instant Access for Only $48

Meet Your Instructor

Hi, I’m David Cohen—and I built Path to the Pros to help you land your first job in sports business

I spent 17 years in professional sports, including 16 seasons with the Boston Celtics working across ticket sales, premium, and membership/retention—eventually leading the Member Experience & Retention team.

Over that time, I:

Reviewed thousands of resumes and interviewed hundreds of candidates.
Hired, trained, and developed early-career professionals into full-time roles.
Helped build year-round ticketing and membership strategies generating tens of millions in revenue annually.

I’ve seen up close what separates the candidates who get hired—and what separates the ones who thrive once they’re in the door. It’s rarely just “the person with the most experience."

Path to the Pros is the program I wish I could hand to every student who’s ever asked, “How do I break into sports?”

Now it's yours.

Join Path to the Pros Today for Only $48

Path to the Pros Is For You If:

You’re a college student, recent grad, or early-career professional who wants to break into sports business (ticketing, service, marketing, partnerships, analytics, etc.).
You want a clear, step-by-step plan—not feeling like you’re piecing everything together on your own.
You’re willing to put in consistent effort each week (applications, outreach, networking) and follow the process.
You want practical frameworks, scripts, and systems from someone who’s led teams and made hiring decisions inside the NBA.

This Program Is Probably NOT For You If:

You’re looking for guarantees (“get hired in 30 days”). I won’t promise what I can’t control.
You’re only interested in on-court and on-field roles (coaching, scouting, player ops).
You’re not willing to take action—and prefer to just watch videos and hope it works.
You don’t want to follow a proven plan and would rather figure it out through trial and error.

Get Lifetime Access Today for Only $48

Frequently Asked Questions

How Long Do I Get Access?

Lifetime. Once you join, you keep access to all modules, tools, and future updates.

Can you guarantee I’ll get a job in sports?

No—and no honest program can. What I can do is give you the playbook, tools, resources, and repeatable systems that help candidates stand out in a competitive industry. Your effort + this roadmap = dramatically better odds.

How long does it take to complete the course?

It’s self-paced. You can watch the lessons quickly, but the real progress comes from implementing the action items. Some students build momentum in a few weeks; others take a few months depending on experience, schedule, and the job market.

How much time will this take each week?

Plan for 5–7 focused hours per week. That includes watching lessons, tailoring your resume/LinkedIn, tracking applications and outreach, networking, and taking real-world action.

How many modules are included?

The course includes 7 core modules. Modules 0–2 are available now. Modules 3–7 are in post-production and will be released weekly.

What exactly is included when I enroll?

You’ll get immediate access to Modules 0–2 (including the downloadable tools and templates included in those modules), plus community access and weekly live Q&A. As Modules 3–7 are released weekly, they’ll be added to your library automatically.

What if I can’t make the live Q&A calls?

No problem. Every Q&A is recorded, and you can submit questions ahead of time and watch the replay.

I’m still in school. Is now too early?

Not at all. Starting early is a huge advantage—you can build relationships, land internships, and develop experience long before graduation.

What if I have little to no experience?

That’s common. The program includes strategies for building relevant experience through internships, part-time roles, campus opportunities, volunteering, and proof-of-work—so you can strengthen your resume while you apply.

Do I need a Sports Management degree to work in sports?

No. A Sports Management degree can help, but it’s not required. Many people break in from other majors and backgrounds—the key is positioning, experience, and relationships.

Is This Only For Ticket Sales Roles?

No. Path to the Pros covers multiple sports business paths—ticketing, service, marketing, partnerships/sponsorship, and analytics. The frameworks apply across departments.

Is this only for people in the U.S.?

No. The frameworks apply globally. Many examples reference U.S. leagues (NBA, NHL, etc.), but the principles work across sports markets.

Is There A Guarantee?

Yes. There is a 30-day money-back guarantee. If you’re not satisfied, email me within 30 days of purchase for a full refund.